The Amulet collection has charms, charm cuffs, and necklaces in silver, rose, and yellow gold. The infinite love collection features intertwined hearts in white, yellow and rose gold, accented with garnet. The Timeless collection was inspired by London’s Big Ben and consist of bracelets, necklaces, earrings, a charm, and a tie clip. The keepsake charms collection consists of gorgeous gold and silver charms, and a few charm beads as well. The Hope collection is designed to emulate stone shapes and includes earrings, rings, pendants, a charm, and bracelets. The 20/20 line consists of interlocking rings in various designs and sizes. The effervescence collection is made up of silver and gold “bubbles” and includes some really substantial bracelets, a few friendship ‘bubble bracelets” (my favorites), rings, earrings and necklaces. One really fun one that caught my attention is the Wimbledon Tennis Ball Friendship bracelet, which is made from tiny silver tennis balls woven together by thread in that neon yellow-greenish color of tennis balls. There are single and double-wrap versions, most have silver “pins”, some have other silver designs like hearts, strawberries, and a tad startling, skulls.
The Sweetie line consists mostly of bracelets (but there are also a few necklaces, earrings, ringsand a watch) and the signature look here is rings stacked to form a bracelet or as part of one.Īs you would assume, this line consists of friendship bracelets, made from sterling silver and threads in various colors. Two new collections are released each year, and there are currently 10 different lines of jewelry (each with a very distinct look), in addition to watches, a bridal collection and various gifts (frames, bags, bag charms, etc.): The Links of London Jewelry Collections Links of London continues its success story: their products can now be found in over 300 stores across the globe as well as online the company was recently asked to create the official London Olympics 2012 jewelry line and their pieces are worn by many celebrities, including Kate Middleton (or the Duchess of Cambridge as she is known these days) who wore their “Hope” white topaz earrings in the official engagement photos. In 2006, the couple sold Links of London for £50 million to Greek jewelry company Folli Follie, and in 2009, Annoushka Ducas started a new jewelry business – “Annoushka”. They said yes, but only if she designed an entire collection, and Links of London was born.ĭucas started the company together with her husband John Ayton in 1991, and it became a huge success and recipient of many awards.
After the holidays, she still had a number of them left, so she went into the luxury London department store Harvey Nichols and asked if they would be interested in selling them. The company got started on what can best be described as a whim: in 1990, founder Annoushka Ducas designed some fish-shaped cuff links to be given as Christmas presents to the top customers of her Mothers’ fish business. Links of London is a jewelry company based in the UK (as one would assume from the name). If you click on a link and make a purchase, we’ll receive a small commission.
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